Health Industries Context Setting Workshop @ BMA House, 4th July

Is the outbreak of cancer videos, bulimia blogs and other forms of “user generated” medical information a healthy trend?’. This question headlined an article in the Technology Quarterly of The Economist (Sep 6, 2007) and is just one of the questions that the Context Setting Health Workshop aims to address.

Workshop aim:
Identification of challenges for, and new opportunities for innovative media in health to contribute to a digital economy.

Expected outcomes:
• Definition of a research agenda
• Ideas for projects
• An understanding of the state of the art in research, technology development, commercial endeavours

More specifically, in the workshop we would like to:
• exchange examples and knowledge about innovative media in health, and about the digital economy;
• arrive at an understanding of the range of research questions and issues in this areas;
• explore methods to assess and evaluate how recent social networking systems, web-based, ambient, mobile media sharing technologies and peer-to-peer commerce sites have emerged around health, are being used, and are transformed through their use;
• identify challenges and opportunities for design (of technologies, services, experiences, …). These might include issues concerning copyright, ownership, privacy, trust and attribution (especially when content is created collaboratively), open innovation, new services, enhanced quality mobilities, more sustainable mobilities, …
• start to delineate scenarios

Agenda
9:30 – 10:00 Registration
10:00 – 10:30 Introduction to the Digital Economy Mission, the IMDE Research Cluster and the Health Industries Workshop
Introduction of participants
10:30 – 11:45 Setting the Context
Shirley Large (NHS Direct)
Aviv Katz (Engine)
Dave Wallom (OeRC, e-Health Research Cluster)
Mark Jones (Animal Agentz)
11.45 – 12:30 Discussion 1 – 3 Research questions
12:30 – 1:15 Lunch [IMDE group to choose 6 main areas]
1:15 – 1:45 Discussion 4 Research question definition
1:45 –2:00 Organisation into groups and finding champions
2:00 – 3:00 Discussion 5 Addressing the questions
3:00 – 3:30 Break and definition sharing
3:30 – 4:30 Stage 6: Presentations
4:30 – 5:00 Wrap up